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The pageview event category enables you to understand how a user is navigating your product, and what pages they are viewing more than others. The user is required, but the customer is optional. A user undertakes pageview events, but pageviews are not necessarily bound to a customer account. Make sure to include the customer id whenever the page being viewed is associated with a customer account.

Event format

Identify pageview events with category=pageview.

Sending a pageview