In this guide, you will learn the basics of Valued so you can send data and analyze your customers’ behaviour.

Before you begin

To complete this tutorial, you’ll need:

  • A Valued account, organization and project.

    Start by browsing to Highly Valued and signing in with your Google account. Follow the steps to create an organization and a project.

    • An organization distinguishes your company on Valued. Add a name that represents your organization.
    • A project is used to identify the different environments in your application or, different applications themselves.

Valued basics

  • Customers - these can be companies, organizations or teams within your company. It’s an account that can subscribe to your product. If you’re a B2B product, several users will belong to a single customer and if you’re a B2B2C, you’ll also have single-user customers, that might grow to multiple-users.

  • User - an individual who performs actions in your product. Users can belong to one or more companies.

  • Customer memberships - what you use to let us know the exact relationship between a customer and a user.

  • Events - these are pageviews, syncs, actions, everything that a user can do within your product or application. An event can be performed by a user in a customer account or in their own profile. Send events referencing both so that the event shows up linked to both a customer and a user accordingly.

    • When a user updates their profile
      • send a /sync event to Valued
      • send a /pageview that user viewed profile page
      • send an /action event that user updated their profile

Send behaviour and revenue data to Valued

Sync both behaviour and revenue data to correlate customers behaviour and income.